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| High-tech products sales still high |
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| April 1, 2009 |
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Though Vietnamese consumers have been trying to cut spending, popular high-tech products are still selling well, which is really a surprise to distributors.
Pico Home Appliance Centre has reported steady increases in sales of high-tech and telecommunication products since Tet, especially sales on weekends are three times higher than on ordinary days.
In March, for example, Pico got VND3bil in turnover on some weekends. Of this amount, mobile phones brought 15%, digital cameras 10%, and electronics 40%.
The owner of Bach Phuong Laptop chain Nguyen Van Phong also said that the market has been witnessing big changes. At the end of 2008, sales were very slow, but have been increasing significantly since Tet.
Distributors all say that customers can be divided into two groups, below and above 35 years old. They say that the main clients of high-tech products are young people below 35.
"The number of young customers has increased by 20% over the same period of last year, while the number of elderly customers has dropped off," said Phong from Bach Phuong chain.
According to Ngo Thanh Dat from Pico, Dat cited statistics, saying that telecom and mobile phone sales in 2008 increased by 13%, reaching $1,068mil, while the sales of high tech products increased by 29% ($998mil), digital products up by 37% ($86mil). In 2009, the groups of products are expected to see growth rates of 16%, 24% and 29%, respectively...
(LookAtVietnam) |
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